LG Extends Chocolate Family
LG Electronics has announced the upcoming international availability of new versions of its successful Chocolate handset. Slated for release around the world across Q3 and Q4 of 2006, the latest versions of the million-selling phone include white and pink handsets and new ‘premium’ Chocolate phones with unique design variations and enhanced technical specifications which will be available before the end of the year.
Chang Ma, Vice President of Marketing Supporting Team of Mobile Communications Company of LG Electronics adds: “The coloured Chocolate handsets will appeal to consumers who want their phone to say something about their personality. The cool white and tempting pink versions ooze modern style and chic while the forthcoming premium handsets with unique design variations promise to be even more desirable, adding technology enhancements to unbeatable design.”
The new handsets are already enjoying significant sales success in South Korea and, following in-depth research among 18 and 35 year olds around the globe, the decision has been taken to introduce the phones to select international markets.
Source: LG Electronics
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