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Bluetooth SIG Launches New Icons

The Bluetooth Special Interest Group officially launched the Bluetooth Experience Icon Program to guide and help consumers purchase interoperable products implementing Bluetooth wireless technology. The icons will, at a glance, tell consumers and retailers about the products’ functionalities enhanced by Bluetooth technology and aid the purchase and sales process.

The current icons available to illustrate five functions of Bluetooth wireless technology are:

Print – The print icon lets you know that printing can be simpler by allowing you to wirelessly print directly from your computer, mobile phone, PDA or any other device displaying the print icon.
Input – The input icon shows that you can control as well as input data wirelessly to a device. This makes for fewer cables on your desk and improved control over portable devices without using the tiny, built-in keyboards.
Headset – The headset icon lets you know that you have the ability to talk on your phone “hands-free.” Getting rid of annoying cables means being able to move around freely while using your cell phone.
Transfer – The transfer icon tells you that the device can wirelessly send and receive data, text, pictures, music or other files with other devices.
Music – The music icon means these products allow you to listen to Hi-Fi stereo music wirelessly. You are able to send music from your mobile phone, computer or other device bearing this symbol and listen using compatible speakers, headphones, home stereos and many other devices.

The Bluetooth SIG encourages all manufacturers of Bluetooth devices to immediately begin using the Experience Icons on product packaging. Additionally, the Bluetooth SIG will focus its marketing efforts on one icon per month, driving home the definition of each icon one at a time, along with efforts to raise awareness of the entire program.

Source: Bluetooth Special Interest Group

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