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VIA announces new processor naming convention

VIA Technologies announced its new processor naming convention to strengthen its brands and simplify the CPU target market segmentation.

The announcement introduces the VIA C7-Series of processors based on the C5J Esther core that will be available in the first half of 2005. The VIA C7 processor will target low power desktop PCs and Personal Electronics systems such as PVRs and IP set top boxes, while the VIA C7-M processor will target mainstream slim and light notebook and Tablet PCs with power efficiency and advanced PowerSaver 4.0 technology.

VIA will continue to produce the VIA C3 processor as part of its processor platform offerings. The new name for the mobile version of the VIA C3 is now the VIA C3-M processor that is currently shipping in volume.

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